Rift School

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Esports Coaching Gaming Education Esports Coaching

Breathing new life into a community and building a seamless platform where players can grow, connect, and master their game, one session at a time.

WordPress WooCommerce Custom Theme Booking System Stripe Integration Blog SEO Email Automation User Accounts
Results: Built, launched, and optimized from the ground up—custom everything, end-to-end. Strong Google visibility for coaching keywords; growing blog content. Platform is ready for scale—just awaiting that next big push!

The Challenge:
Rift School began as a labor of love—a chance to revive a once-vibrant League of Legends coaching community and create something truly valuable for players. The challenge? The old project was long inactive, with no digital infrastructure or easy way for coaches and players to connect. We set out to make something entirely new.

Our Solution:
Aura Web Agency designed and built the entire experience from scratch. A custom-coded WordPress theme captures the game’s energy and clarity, while WooCommerce powers a smooth, product-style booking system: users simply pick their coach and package, checkout, and instantly get connected.
We created an in-house booking calendar, member login, automated email notifications, coupon codes for newsletter fans, and a dynamic blog to keep players learning. Coaches are listed as products, offering flexible single or package rates. Stripe is fully integrated for seamless payments, and the site is lightning-fast and mobile-ready.

Results:
While we’re proud of the polished platform and have seen strong organic traffic and site engagement, paid bookings are still on our roadmap (and advertising is next!). Rift School isn’t just a demo—it’s a proof of what’s possible: powerful tools, real community, and a beautiful, functional site that’s ready to scale as soon as the time is right.

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